CREATIVITY

EXPERTISE

Big Ideas, Real Impact

Hello! I’m Jen Saavedra, a woman, daily rider who found Wind & Throttle through my good friend Olivia Lussi. I love that your company is by women riders for women riders! Since Olivia and I are both avid riders, we decided to do a spec shoot for the WRWR MX Jersey. She loves riding dirt, and the fact that the jersey centers around the Women Riders World Relay, another amazing organization, made it the perfect choice for us to focus on. Going through the Wind & Throttle website and socials, I noticed there was a thread of urban vibes, but not a lot dirt bike imagery, so I picked a location near my neighborhood historic bar/venue that combined the feel of city and trails knowing that a lot of riders here travel through both regularly.

Short film of a woman dirt bike rider in a Wind & Throttle WRWR MX Jersey.